Focus on shrink sleeve labels in the next episode of OMET TV

Technology & Innovation

OMET TV’s seventeenth episode will feature Gabriel Magdaleno, International Sales & Marketing Director of Masterpress S.A. – Poland. The episode will be about shrink sleeve labels and their constant growth in the packaging market. The episode will be visible starting from next January 27th on OMET social channels (Youtube, Linkedin and Facebook).

Since its founding in 1997, Masterpress has meant high quality labels with exceptional customer service. Today it is one of the most important printers in Europe, working for many multinational companies and for some of the most recognized brands globally. The company, constantly growing, is located in Bialystok, Poland, and has commercial offices all over the continent.

Over the last 17 years Masterpress has specialized in shrink sleeves, a particular type of label that completely wrap the product: with these labels, brands have a significant impact on the shelves, because the entire surface of the product can be customized; moreover, the label can host more information.

In the next episode of OMET TV, Gabriel Magdaleno – International Sales & Marketing Director of Masterpress – will be interviewed by Armando Garosci about shrink sleeve labels, and will share the experience and unique know-how acquired by this important European company. The video will be visible starting from 5 pm of January 27th 2022.

Each episode of OMET TV focuses on a specific theme. A special guest will comment current topics and trends in the sectors in which OMET is considered an international leader: tissue converting machines and printing machines for labels and packaging.

OMET TV is a web series of 20 episodes created by OMET. Each episode contains an interview of 15-20 minutes, and is broadcasted every two weeks starting from June, 10th 2021. All episodes remain available for free after the publication on the social channels of OMET (YouTube, LinkedIn and Facebook), as well as on the dedicated website (

Watch all OMET TV episodes here:

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