Melbourne, Open house format seduces PacPrint 2017
Touch by hand the real technology: this is the secret for the success of OMET Open House. The latest event was organized in Australia on the occasion of PacPrint 2017, the greatest trade fair in the printing and graphic industry in the southern hemisphere. The main attraction was OMET XFlex X4 440 recently installed at one of Melbourne’s leading converters.
OMET participated to PacPrint trade fair held in Melbourne from Tuesday 23 to Friday 26 May 2017 at the Convention & Exhibition Centre, with a dedicated area inside the booth of Currie Group, OMET local distributor.
Claudio Piredda, OMET Area Manager explains: “Instead of bringing the machine to the exhibition, we decided to have it displayed in a working space. Thus, we organized an Open House at OMET customer’s premises, only 20 minutes away from the exhibition centre, as we did four years ago during the 2013 edition, when the same client had its first OMET XFlex X4 370 installed”.
The attendance was impressive: a great number of people, most of them potential customers, had the possibility to see with their own eyes the potentialities of OMET presses in their proper environment and talk to prepared technicians and sales people.
Mr. Piredda continues: “We carried out several different jobs both on the new press and on the one installed in 2012. All the attendees were satisfied with the demonstrations: they realized the real advantages of OMET technology in terms of set-up time, waste reduction and cost saving. After a short break, all the visitors were driven back to the exhibition centre. We are glad to notice once again that this special format was a huge success and we are very happy with the extremely positive feedback.